Frequently Asked Questions

We help hospitality and service businesses connect with their dream customers through brand storytelling. We start by understanding your business and the story of why you do what you do best. Once we learn the roots, we align all areas of copy and business messaging to amplify your brand. We are able to map the customer journey from a buying process but more importantly an experiential process. We help bridge the gap between you and the business strategies that can help you connect and grow.

Brand storytelling is the way you share your business’s values, mission, and personality. A clear story makes your brand memorable, builds trust, and helps you stand out in a crowded market.

We work with hotels, resorts, spas, restaurants, cafés, unique stays, glamping sites, attractions, and service-based businesses that want to improve customer connection and growth.

We look at every step a customer takes with your business — from finding you online to booking, arriving, and returning. Then we make sure each step delivers on your brand promise.

Yes. We focus on building your story and improving your customer experience so guests not only visit once, but come back and recommend you to others. Although we love seeing business build organically we also build ad copy and focus on strategies that get you the most of your ads.

Yes. Through our WC Marketing services, we offer website design, hosting, and lead generation tools. We can create a new site or refresh your current one.

We combine 20 years of hospitality experience with modern marketing tools. That means we understand both the guest experience and the business side — and we help you connect the two.

No. While we specialize in hospitality and service brands, we also support startups and service companies across Canada. Our work is rooted in storytelling and customer connection. These foundational principles apply to any business that serves people.

Yes. We’ve worked with businesses in the Canadian startup ecosystem, including service companies like condominium concierge and security management. If your business is purpose-driven and focused on customer connection, our storytelling approach can help you connect and grow.

We offer flexible packages, from brand clarity sessions and audits to full-service consulting. Pricing depends on the level of support you need, and we’ll create a plan that fits your goals.

The best way is to book a free discovery call. We’ll talk about your goals, challenges, and ideas, then outline how we can help.